Monday, August 12, 2019
JetBlue Airways and WestJet Airlines Case Study Example | Topics and Well Written Essays - 500 words
JetBlue Airways and WestJet Airlines - Case Study Example Furthermore, long waits and booking difficulties caused the company to drop its customer loyalty scores. à Learning lessons from WestJetââ¬â¢s experience, the JetBlue approached the upgrade process in a more proactive way. In order to ensure the smooth flow of the transition, the company limited its schedule and sold only the very low number of seats on the remaining flights. In addition, the company had taken a number of measures to deal with software upgrade problems effectively. Although WestJet faced some issues such as an increase in call times and network errors in kiosks and ticket printers, the comprehensive transition approach assisted the company to execute the upgrade process better than WestJet. à While analyzing the case of WestJet, it seems that the organization did not take any precaution to prevent software upgrade problems. Actually, WestJet was not aware of the complex troubles associated with switching to a new reservation system, and this is the reason why the organization approached the software upgrade process so frivolously. In contrast, JetBlue had WestJetââ¬â¢s crashing website in mind when the company planned to upgrade its reservation system, and hence it took several precautions to complete the upgrade process successfully. First, the JetBlue developed a backup website to deal with upgrade issues if any.
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